Return On Brand A Complete Guide - 2020 Edition. Gerardus Blokdyk

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      76. What are the timeframes required to resolve each of the issues/problems?

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      77. Will new equipment/products be required to facilitate Return on brand delivery, for example is new software needed?

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      78. How are the Return on brand’s objectives aligned to the group’s overall stakeholder strategy?

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      79. Why is this needed?

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      80. Which needs are not included or involved?

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      81. Are controls defined to recognize and contain problems?

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      82. Are your goals realistic? Do you need to redefine your problem? Perhaps the problem has changed or maybe you have reached your goal and need to set a new one?

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      83. Looking at each person individually – does every one have the qualities which are needed to work in this group?

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      84. Where is training needed?

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      85. What is the smallest subset of the problem you can usefully solve?

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      86. What is the problem and/or vulnerability?

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      87. How are training requirements identified?

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      88. Did you miss any major Return on brand issues?

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      89. What Return on brand events should you attend?

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      90. What problems are you facing and how do you consider Return on brand will circumvent those obstacles?

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      91. Who needs what information?

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      92. When a Return on brand manager recognizes a problem, what options are available?

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      93. Who needs to know about Return on brand?

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      94. What are the Return on brand resources needed?

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      95. How does it fit into your organizational needs and tasks?

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      96. Which information does the Return on brand business case need to include?

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      97. Who are your key stakeholders who need to sign off?

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      98. What vendors make products that address the Return on brand needs?

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      Add up total points for this section: _____ = Total points for this section

      Divided by: ______ (number of statements answered) = ______ Average score for this section

      Transfer your score to the Return on brand Index at the beginning of the Self-Assessment.

      CRITERION #2: DEFINE:

      INTENT: Formulate the stakeholder problem. Define the problem, needs and objectives.

      In my belief, the answer to this question is clearly defined:

      5 Strongly Agree

      4 Agree

      3 Neutral

      2 Disagree

      1 Strongly Disagree

      1. Is there regularly 100% attendance at the team meetings? If not, have appointed substitutes attended to preserve cross-functionality and full representation?

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      2. Will a Return on brand production readiness review be required?

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      3. Are there different segments of customers?

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      4. How was the ‘as is’ process map developed, reviewed, verified and validated?

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      5. Are different versions of process maps needed to account for the different types of inputs?

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      6. Have all basic functions of Return on brand been defined?

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      7. Have the customer needs been translated into specific, measurable requirements? How?

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      8. What sort of initial information to gather?

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      9. How would you define Return on brand leadership?

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      10. Are task requirements clearly defined?

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      11. What is the scope?

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      12. What is the scope of the Return on brand work?

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      13. How do you manage unclear Return on brand requirements?

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      14. What specifically is the problem? Where does it occur? When does it occur? What is its extent?

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      15. How do you catch Return on brand definition inconsistencies?

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