Видеомаркетинг. Джон Моуат
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Название: Видеомаркетинг

Автор: Джон Моуат

Издательство: Альпина Диджитал

Жанр: Маркетинг, PR, реклама

Серия:

isbn: 978-5-9614-2572-7

isbn:

СКАЧАТЬ id="n_20">

      20

      Facebook reports second quarter 2016 results (https://investor.fb.com/investor-news/press-release-details/2016/facebook-reports-second-quarter-2016-results/default.aspx).

      21

      The Furrow (http://johndeerefurrow.com/).

      22

      The history of content marketing (www.webpagefx.com/marketing-guides/content-marketing-guide/history-of-content-marketing.html).

      23

      Early color television (www.earlytelevision.org/westinghouse_color.html).

      24

      Who invented touch screen technology? ThoughtCo (www.thoughtco.com/who-invented-touch-screen-technology-1992535).

      25

      https://en.wikipedia.org/wiki/Justin_Hall.

      26

      One hundred million voices (https://blog.twitter.com/2011/one-hundred-million-voices).

      27

      https://en.wikipedia.org/wiki/H.261.

      28

      https://twitter.com/netix/statuses/2746816142.

      29

      Facebook hits 100m hours of video watched a day, 1b users on groups, 80M On Fb Lite. Techcrunch (https://techcrunch.com/2016/01/27/facebook-grows/).

      30

      Internet used by 3.2 billion people in 2015 (www.bbc.co.uk/news/technology-32884867).

      31

      This is Facebook’s most watched live video of 2016. Fortune (http://fortune.com/2016/12/12/facebook-most-watched-live-video-2016/).

      32

      Statistics: global reach (www.youtube.com/yt/press/statistics.html).

      33

      White paper: Cisco VNI forecast and methodology, 2015–2020 (www.cisco.com/c/en/us/solutions/collateral/service-provider/visual-networking-index-vni/complete-white-paper-c11–481360.html).

      34

      Facebook profit nearly triples on mobile ad sales and new users. The New York Times (www.nytimes.com/2016/07/28/technology/facebook-earnings-mobile-ad-revenue.html?_r=0).

      35

      Facebook urges brands to ‘catch up’ in mobile. Marketing Week (www.marketingweek.com/2016/01/28/facebook-urges-brands-to-catch-up-in-mobile/).

      36

      Les Binet and Peter Field, 2016. The Long and the Short of it. Balancing short and long-term marketing strategies. IPA.

      37

      Канеман Д. Думай медленно… Решай быстро. – М.: АСТ, 2017.

      38

      Dr Joel Hoomans. 35,000 Decisions: The great choices of strategic leaders. Leading Edge Journal. Roberts Wesleyan College (https://go.roberts.edu/leadingedge/the-great-choices-of-strategic-leaders).

      39

      Brian Wansink and Jeffery Sobal. Mindless eating: the 200 daily food decisions we overlook. Environment and Behaviour (http://journals.sagepub.com/doi/abs/10.1177/).

      40

      Ferris Jabr. Does thinking really hard burn more calories? Scientific American (www.scientificamerican.com/article/thinking-hard-calories/).

      41

      On Amir. Tough choices: how making decisions tires your brain. Scientific American (www.scientificamerican.com/article/tough-choices-how-making/).

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