Конкуренция на маркетплейсах. Как выживать и зарабатывать среди акул. Елена Старикова
Чтение книги онлайн.

Читать онлайн книгу Конкуренция на маркетплейсах. Как выживать и зарабатывать среди акул - Елена Старикова страница 8

СКАЧАТЬ издержек

      Это позволит сделать цену более конкурентной. Работает простая формула:

      цена = себестоимость + издержки

      Меньше издержек – ниже цена товара на витрине маркетплейса.

      За счет чего можно сократить издержки:

      Найти склад с арендой дешевле.

      Оптимизировать логистику.

      Сэкономить на упаковке (но не в ущерб качеству, а то будет как в пункте выше).

      Оптимизировать штат сотрудников, если он есть.

      Отдать часть работ на аутсорс. Это часто выходит дешевле, чем делать все самому.

      Конец ознакомительного фрагмента.

      Текст предоставлен ООО «Литрес».

      Прочитайте эту книгу целиком, купив полную легальную версию на Литрес.

      Безопасно оплатить книгу можно банковской картой Visa, MasterCard, Maestro, со счета мобильного телефона, с платежного терминала, в салоне МТС или Связной, через PayPal, WebMoney, Яндекс.Деньги, QIWI Кошелек, бонусными картами или другим удобным Вам способом.

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СКАЧАТЬ