Our real story: Web3 Media Startup From Scratch. A step-by-step guide to creating your own agency and earning your first million dollars. Viacheslav Nosko

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      By following these guidelines and assembling a diverse, talented, and passionate team, you’ll be well on your way to building a successful Web3 media startup that can redefine the way we interact with digital media.

      Chapter 3. Developing Your Web3 Media Strategy

      It’s time to develop a winning strategy for your startup. In this chapter, we will walk you through the process of crafting a unique value proposition, identifying your target audience, and creating a content plan that resonates with your audience and drives engagement. Additionally, we will discuss the importance of generating revenue from the start and building a proactive sales team.

      One crucial aspect of a successful startup is generating revenue from the very beginning. Don’t wait for something to happen; instead, focus on creating a monetization strategy that aligns with your business model and adds value to your customers. This could include offering premium features, advertising, or partnerships with other businesses. By having a clear plan to make money, you can ensure your startup’s sustainability and growth.

      A proactive sales team is essential for reaching out to potential clients and generating leads. This team should be well-versed in your startup’s value proposition and be able to communicate it effectively to potential clients. To do this, create a series of email templates that can be customized for reaching out to CMOs or CEOs of potential client projects. These emails should be compelling, concise, and clearly explain how your startup can help their business gain more visibility and success in the world of web3.

      When reaching out to potential clients, it’s crucial to be proactive and persistent. Follow up on initial emails, engage with them on social media, and attend industry events to network and build relationships. By being proactive and consistently showcasing your startup’s value, you increase the chances of securing new clients and growing your business.

      Additionally, an essential aspect of a winning startup strategy is leveraging various channels of content distribution to reach your target audience effectively. This involves utilizing a mix of online and offline platforms to share your engaging content and amplify your brand’s reach. Some popular content distribution channels include:

      1. Social media platforms: Share your content on popular social media networks like Facebook, Twitter, LinkedIn, and Instagram1 to engage with your target audience and drive traffic to your website.

      2. Blogging and guest posting: Publish informative and engaging blog posts on your website and contribute guest articles to relevant industry blogs to establish your brand as an authority in your niche.

      3. Email marketing: Build an email list of potential clients and send them regular newsletters, updates, and promotional offers to keep them engaged with your brand.

      4. Video marketing: Create and share informative and engaging videos on platforms like YouTube and Vimeo to showcase your product or service and attract potential customers.

      5. Podcasts and webinars: Share your expertise and insights through podcasts and webinars to engage with your audience and provide value.

      6. Influencer marketing: Partner with influencers in your industry to promote your brand and reach a wider audience.

      7. Content syndication: Repurpose your content and share it on content syndication platforms like Medium, LinkedIn Pulse, and Reddit to increase your reach and visibility.

      8. Offline channels: Utilize traditional marketing channels like print ads, billboards, and events to promote your brand and reach potential clients who may not be active online.

      By leveraging these different content distribution channels, you can effectively reach a broader audience, increase brand awareness, and drive more traffic to your website. This, in turn, will help you generate more leads, acquire new clients, and grow your business in the competitive world of web3.

      In a real-life example of how our services can drive traffic, generate leads, and grow your business, we partnered with Toonbox Animation Studio to create a captivating animation series on YouTube called «Hamsters vs Bulls.» This 10-episode series showcased our creative and marketing capabilities, as we also developed apromotional website specifically for the series.

      The engaging and entertaining content of «Hamsters vs Bulls» attracted a significant audience, which allowed us to offer sponsorship packages within the series. These packages ranged from 1 to 3 BTC per episode, providing an exclusive advertising opportunity for interested businesses. Through this innovative approach, we were able to generate more than 1 million dollars in revenue from the project. In the first episode, we even hid a 1BTC riddle to increase engagement and promote the project further.

      This success story demonstrates the potential of our services in the competitive world of web3. By leveraging our expertise in content creation, marketing, and strategic partnerships, we can help your business attract more traffic, generate valuable leads, and ultimately grow in this fast-paced digital landscape.

      Following our successful collaboration with Toonbox on the animation series «Hamsters vs Bulls,» we are thrilled to announce our role as general advisorsin the groundbreaking new NFT animation series, "Take My Muffin.» (Take My Muffin is the first 18+ (adult) animated series in the history of the Internet, which is being created entirely with the financial support of the cryptocommunity through the sale of NFT tokens, crypto-partnerships and the sale of crypto-tokens of the series itself. The project was officially launched on April 19, 2021 as evidenced by a historic tweet:

      https://twitter.com/tmm_eth/status/1384024369697984513)

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