Whale Hunting. How to Land Big Sales and Transform Your Company. Tom Searcy

Скачать книгу в различных форматах или читать онлайн на сайте.

Название: Whale Hunting. How to Land Big Sales and Transform Your Company

Автор: Tom Searcy

Издательство: John Wiley & Sons Limited

Жанр: Маркетинг, PR, реклама

Серия:

isbn: 9780470228678

isbn: 0

Аннотация:

Using the ancient Inuit whale hunt as a metaphor for big sales, Whale Hunting gives you a clear nine-phase model for successfully finding, landing, and harvesting whale-sized sales accounts—the kind of sales that transform your business. Here, you’ll learn how to turn the dangerous endeavor of selling to large companies and big contracts into a strategy for continued success and growth. Stop wasting time with little accounts and start landing monster accounts.