Give not Take. Simone Janson
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Название: Give not Take

Автор: Simone Janson

Издательство: Readbox publishing GmbH

Жанр: Экономика

Серия:

isbn: 9783965962736

isbn:

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      To all those who believe steadfastly in the positive, brain research is right. Whenever we have thought or done something that deserves a reward from the perspective of the brain, happiness hormones are poured out. This strategy of nature not only helps us to survive, but can also improve our quality of life remarkably. People like to do what a reward is promised.

      We are always looking for good feelings, at home as well as at work. Even when buying, we only really decide for or against something when we have a 'good feeling' about it. Those who bathe in positive emotions and are in a good mood are certain to buy. On the other hand, you cannot sell anything to people who are in a bad mood! Internally, something when 'selling' ideas, the same applies

      Overcoming negative feelings - no longer needing to worry or worry because the happy ending is approaching - is the ultimate goal. Our brain wants the happy ending, indirectly about avoiding the bad and directly about the search for happiness. Even opposing feelings like the hate love, the joy of harm or the joy of joy have also a positive component: The little joy, the great fear to defy or the bliss to escape the negative (once again).

      Doing good is rewarded with happiness

      Doing good makes us happy. 'Helper's high' is called this condition. For example, US scientists have found that charitable donations to a good cause mobilize the same brain areas that are active even when we expect an increase in their own assets.

      It is not for nothing that many people with whom life has meant well become benefactors themselves. You personally look after the needy or set up foundations for them. In this way, they can feel first-hand that altruistic behavior brings the best feelings by far. So companies should not only focus on 'Social responsability' (CSR) because it's fashionable, but above all because it is good for their employees.

      In the end, it should be a business goal to make the world a little better. And for executive karrings, only human translators can be considered. Some managers do it quite well. The other is to be withdrawn immediately.

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