Революционный продукт. Как создать и вывести на рынок. Гай Кавасаки
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СКАЧАТЬ style="font-size:15px;">      Gary Hamel. Strategy as Revolution // Harvard Business Review 74, no. 4 (1996): 72.

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      René Descartes, Discourse on Method, Optics, Geometry, and Meteorology (Indianapolis: Bobbs-Merrill, 1965), quoted in Marketing Behavior by Wroe Alderson, 387.

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      Wilbur Wright, presentation to Western Society of Engineers, Dayton, Ohio, September 18, 1901.

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      Моя признательность Дэну Смиту за этот пример.

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      David H. Freedman. The Butterfly Solution // Discover, April 1997, 53.

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      Моя признательность Тони Джейкобсу за эту концепцию.

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      Tom Wujec, Five Star Mind (New York: Doubleday, 1995), 71.

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      Chris Yurko. Wrecked Car? Call a Van // Daily Hampshire Gazette, 6 November 1996, 15.

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