The Big Book of Social Media Marketing Tips. Nishant Baxi
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Название: The Big Book of Social Media Marketing Tips
Автор: Nishant Baxi
Издательство: Издательские решения
Жанр: Компьютеры: прочее
isbn: 9785449854339
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31. HD quality is good but do not always use it.
Your subscribers will appreciate an HD quality video upload. But it will take a lot of space. Even if you use Youtube, an HD file will take longer to load on slower connections.
– The dimension of photographs does not always have to be big in order to be high quality.
– The Big Book of Social Media Marketing Tips
There is this connotation that the higher the pixels, the better the quality and clarity. But it is not always the case. It all depends on the editing. A 640x480 photo may look clearer than a 1024x720 photo.
Tips on using language
33. Decide on a language to use.
English is considered the international language. But there are still plenty of people who cannot understand English. If your target is a small locality, maybe you can use their language instead.
– Consider duplicate pages that are translated to other languages.
If you are targeting a market niche that is composed of people from different countries and ethnicities, perhaps you can make several accounts that use a specific language.
– Use appropriate tone and language that suits your targeted market niche.
For children’s toys, you should sound fun. For fashion items, you should sound trendy. For serious stuff, you should sound corporate.
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