Миллион на идее. Как найти свою нишу и заработать на ней?. Андрей Миллиардов

Чтение книги онлайн.

СКАЧАТЬ пример – смартфоны Fire Phone от Amazon. Несмотря на мощный бренд и огромные ресурсы, проект провалился. Основная причина заключалась в том, что Amazon не предложил пользователям уникальной ценности. Продукт пытался конкурировать с Apple и Samsung, но не имел чёткого преимущества, которое могло бы заинтересовать аудиторию. Этот случай подчёркивает важность уникального предложения и понимания конкурентов.

      Конец ознакомительного фрагмента.

      Текст предоставлен ООО «Литрес».

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