Торговцы культурой. Книгоиздательский бизнес в XXI веке. Джон Б. Томпсон
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СКАЧАТЬ Примеч. ред.

      23

      Ibid. P. 64.

      24

      Whiteside Th. The Blockbuster Complex. P. 41.

      25

      См.: Striphas T. The Late Age of Print: Everyday Book Culture from Consumerism to Control. New York: Columbia University Press, 2009. P. 56. Стрифас отмечает, что в 1997 году, по оценкам ААК, в США насчитывалось около 12 000 независимых розничных книжных магазинов; члены ААК составляли менее трети из них.

      26

      Oda S., Sanislo G. The Subtext 2007–2008 Perspective. P. 64.

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      Полное описание правовых проблем см. в прекрасном обсуждении: Miller L. J. Reluctant Capitalists. Ch. 7.

      28

      Ibid. P. 179–180.

      29

      Ibid. P. 180.

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      Совместная реклама – это соглашение о распределении затрат между издательством и продавцом, согласно которому издательство компенсирует часть затрат продавца на продвижение книг. Эта практика обсуждается более подробно в главе 7.

      31

      Epstein J. Book Business. P. 103.

      32

      См.: Epstein J. Book Business. Ch. 2.

      33

      Spector R. Amazon.com: Get Big Fast. London: Random House, 2000. P. 216.

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