Good Services. Lou Downe
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Название: Good Services
Автор: Lou Downe
Издательство: Ingram
Жанр: Зарубежная деловая литература
isbn: 9789063695989
isbn: 0
Аннотация:
Service design is a rapidly growing area of interest in design and business management. There are a lot of books on how to get started, but this is the first book that describes what a ‘good’ service is and how to design one. This book lays out the essential principles for building services that work well for users. Demystifying what we mean by a ‘good’ and ‘bad’ service and describing the common elements within all services that mean they either work for users or don’t.
A practical book for practitioners and non-practitioners alike interested in better service delivery, this book is the definitive new guide to designing services that work for users.