Название: Marketing Kit for Dummies
Автор: Alexander Hiam
Издательство: John Wiley & Sons Limited
Жанр: Маркетинг, PR, реклама
isbn: 9780470478202
isbn: 0
The forms, letters, and other tools included in Marketing Kit For Dummies, 3rd Edition enable readers to start a successful marketing program from the beginning. The expert tips and information presented in the book take some of the mystery out of marketing and explain, step-by-step, how to implement and execute a successful marketing strategy. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.