Social Media Marketing. An Hour a Day. Dave Evans

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Название: Social Media Marketing. An Hour a Day

Автор: Dave Evans

Издательство: John Wiley & Sons Limited

Жанр: Интернет

Серия:

isbn: 9780470439319

isbn: 0

Аннотация:

If the idea of starting a social media marketing campaign overwhelms you, the author of Social Media Marketing: An Hour a Day will introduce you to the basics, demonstrate how to manage details and describe how you can track results. Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute a social media marketing campaign in just one hour a day. In addition, learn how to integrate social media metrics with traditional media measurements and how to leverage blogs, RSS feeds, podcasts, and user-generated content sharing sites like YouTube.