Business Models For Dummies. Jim Muehlhausen

Скачать книгу в различных форматах или читать онлайн на сайте.

Название: Business Models For Dummies

Автор: Jim Muehlhausen

Издательство: John Wiley & Sons Limited

Жанр: Малый бизнес

Серия:

isbn: 9781118612675

isbn: 0

Аннотация:

Write a business model? Easy. Business Models For Dummies helps you write a solid business model to further define your company's goals and increase attractiveness to customers. Inside, you'll discover how to: make a value proposition; define a market segment; locate your company's position in the value chain; create a revenue generation statement; identify competitors, complementors, and other network effects; develop a competitive strategy; and much more. Shows you how to define the purpose of a business and its profitability to customers Serves as a thorough guide to business modeling techniques Helps to ensure that your business has the very best business model possible If you need to update a business model due to changes in the market or maturation of your company,Business Models For Dummies has you covered.