Das Digital Transformer's Dilemma. Hannah M. Mayer
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Название: Das Digital Transformer's Dilemma

Автор: Hannah M. Mayer

Издательство: John Wiley & Sons Limited

Жанр: Маркетинг, PR, реклама

Серия:

isbn: 9783527835355

isbn:

СКАЧАТЬ Forbes; https://www.forbes.com/sites/mckinsey/2017/09/25/the-three-biggest-misconceptions-about-a-digital-transformation-and-what-to-do-about-them/#2225d34f3278

      17 17. McKinsey & Company; https://www.mckinsey.com/business-functions/digital-mckinsey/our-insights/how-digital-reinventors-are-pulling-away-from-the-pack

      18 18. Rob Llewellyn; https://robllewellyn.com/great-digital-illusion/

      19 19. Mit freundlicher Genehmigung von Max Costantini, Mibelle Group, persönliche Kommunikation, 28.03.2019

      20 20. Mit freundlicher Genehmigung von Reiner Fageth, CEWE, persönliche Kommunikation, 20.11.2018

Teil 2 WAS ZU TUN IST

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