Хакер маркетинга. Креатив и технологии. Райан Холидей
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СКАЧАТЬ работе нью-йоркского рекламного агентства в 1960-х гг. – Прим. пер.

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      Один из крупнейших мировых специалистов XX века в области PR. – Прим. пер.

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      А/В-тестирование (сплит-тестирование) – маркетинговый метод, используемый для оптимизации веб-страниц в соответствии с заданной целью. – Прим. ред.

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      Kickstarter – сайт, с помощью которого привлекаются добровольные пожертвования на реализацию научных, творческих и других проектов. – Прим. ред.

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      Основанный на частной собственности, на идее коммерческого использования частных и других прав. – Прим. ред.

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      Нетворкинг – построение и использование связей, в том числе и в Сети, для получения определенных выгод в будущем. – Прим. ред.

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