Название: Миллион подписчиков
Автор: Брендан Кейн
Издательство: Альпина Диджитал
Жанр: Маркетинг, PR, реклама
isbn: 978-5-9614-3542-9
isbn:
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Naomi Gordon, “Sophie Turner Says She Landed a Role over a ‘Far Better Actress’ Because She Had More Social Media Followers,” Esquire, April 8, 2017, http://www.esquire.com/uk/culture/news/a16489/sophie-turner-role-better-actress-social-media.
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Fujie Jin, Andy Wu, and Lorin Hitt, “Social Is the New Financial: How Startup Social Media Activity Influences Funding Outcomes” (working paper, Wharton School, University of Pennsylvania, February 7, 2017), https://mackinstitute.wharton.upenn.edu/wp-content/uploads/2017/03/FP0331_WP_Feb2017.pdf.