Название: The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home
Автор: Dan Ariely
Издательство: HarperCollins
Жанр: Общая психология
isbn: 9780007354795
isbn:
The Upside of Irrationality
The Unexpected Benefits of Defying Logic at Work and at Home
International Bestselling author
Dan Ariely
HarperCollinsPublishers
1 London Bridge Street London SE1 9GF www.harpercollins.co.uk
First published by HarperCollinsPublishers 2010
© Dan Ariely 2010
Dan Ariely asserts the moral right to be identified as the author of this work
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Ebook Edition © MAY 2010 ISBN: 9780007354795
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To my teachers, collaborators, and students, for making research fun and exciting.
And to all the participants who took part in our experiments over the years—you are the engine of this research, and I am deeply grateful for all your help.
Table of Contents
INTRODUCTION Lessons from Procrastination and Medical Side Effects
Part I THE UNEXPECTED WAYS WE DEFY LOGIC AT WORK
CHAPTER 1 Paying More for Less
CHAPTER 2 The Meaning of Labor
CHAPTER 4 The Not-Invented-Here Bias
CHAPTER 5 The Case for Revenge
Part II THE UNEXPECTED WAYS WE DEFY LOGIC AT HOME
CHAPTER 9 On Empathy and Emotion
CHAPTER 10 The Long-Term Effects of Short-Term Emotions
CHAPTER 11 Lessons from Our Irrationalities
Bibliography and Additional Readings
INTRODUCTION Lessons from Procrastination and Medical Side Effects
I don’t know about you, but I have never met anyone who never procrastinates. Delaying annoying tasks is a nearly universal problem—one that is incredibly hard to curb, no matter how hard we try to exert our willpower and self-control or how many times we resolve to reform.
Allow me to share a personal story about one way I learned to deal with my own tendency to procrastinate. Many years ago I experienced a devastating accident. A large magnesium flare exploded next to me and left 70 percent of my body covered with third-degree burns (an experience I wrote about in Predictably Irrational*). As if to add insult to injury, I acquired hepatitis from an infected blood transfusion after three weeks in the hospital. Obviously, there is never a good time to get a virulent liver disease, but the timing of its onset was particularly unfortunate because I was already in such bad shape. The disease increased the risk of complications, delayed my treatment, and caused my body to reject many skin transplants. To make matters worse, СКАЧАТЬ